PewDiePie to Start His Own Video Network, Could Leave YouTube
PewDiePie aka Felix Kjellberg, has shared some interesting details in his first cover interview with the Swedish magazine Icon titled “The most powerful Swede in the world”.
Kjellberg hinted about starting his own network, as he believes Google, YouTube and other similar networks take up quite a big share from the ads that are being displayed, and the uploaders do all the work:
“I’d rather not talk too much about it. I’m in touch with a couple of people who I think would be so right for this. I’m eager to get it all up and running. So far, all the networks have been managed in such an incredibly poor way, it’s embarrassing really. I’d like to help other YouTubers.”
By the looks of it, Kjellberg wants to come up with a solution that would help other YouTubers earn more money:
“Google takes 45 percent of their ads, then the network takes 50 percent of theirs, that doesn’t leave that much money in the end. And it’s still the YouTuber who has produced, financed and made all the material on his or her own. The networks don’t do anything.
There is really no good reason to sign all the money over to them. Some people who live in Los Angeles and want to make skits can borrow studios and equipment, but people like myself don’t need that.”
Kjellberg was also asked what he would do if he lost everything in his hard drives, and here’s what he said:
“It would almost be a relief. In that case, it would all be over. I’d be done”