Google’s Upcoming “Stamp” App will Compete Against Snapchat

Social media is one of the most lucrative business in the world right now and the fact that Google wants to get involved shouldn’t surprise anyone. The Android parent is known for being a pioneer when it comes to technology and it looks like Google wants to give Snapchat some serious competition with its upcoming Stamp platform.

Snapchat

According to various reports, Google tried to purchase Snapchat for the incredible sum of $30 billion last year. However, Evan Spiegel who is the Snapchat’s CEO was not interested and this deal did not go through. Right after Google got refused, Facebook tried to purchase Snapchat but Evan Spiegel declined once again. Seeing this, Google knew that it will never be able to buy Snapchat and decided to start developing Stamp instead.

Stamp

Every major news outlet such as Bloomberg and Wall Street Journal are reporting that Google’s upcoming social media platform is going to be quite similar to Snapchat. What I mean by this is that Stamp will be the equivalent of Snapchat’s Discover feature. This means that Google wants to create a special product which will feature articles that users can select to read or skip only by swiping with their finger.

Google Official Statement

“The success of the open source AMP project is down to the constant collaboration with publishers that involves working early on upcoming features” Google said. The Android parent also added this following statement “We don’t have anything to announce at the moment but look forward to sharing more soon”.

Conclusion

As we can clearly tell from Google’s official statement, Stamp is already in the works but it is not ready to come out yet. Stamp will compete directly with Snapchat’s Discovery panel and it will give users a more interactive way of reading articles. This is all the information we have right now but you can be sure that Google is going to unveil additional details during the upcoming future.

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